Imagine better business

Imagine accountants

you can actually trust.

That’s us.

George Sullivan

CFO Advisor

George joined us in October 2024 in the role of CFO Advisor in the Business Solutions team, supporting our clients who require a comprehensive range of services, including bookkeeping, payroll, financial controller/CFO support.

With a commercial background leading finance teams in private business, George also brings valuable experience from a two-year stint as an auditor early in his career.

George excels in leveraging new technologies, including analytics, AI, and automation, to streamline processes and improve decision-making. He has a proven track record of implementing cost-saving measures and driving sustainable financial improvements.

Specialist Areas & Industries:

  • System optimisation and efficiencies
  • Business strategy and improvement
  • Accounting and audit
  • Professional services, hospitality, mining, retail, logistics & transport


Professional Qualifications:

  • Master of Business Administration – Australian Institute of Business
  • CPA Australia (CPA)
  • Bachelor of Applied Finance – Macquarie University


Where you will find him on a Saturday?

Watching sports, fantasy football, socialising with friends, playing with the dog, cooking, playing the occasional computer game or watching a movie. You’ll find him at the gym in the morning or barbequing with a beverage in hand at dusk.

INDUSTRY INSIGHTS

Imagine better knowledge

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